Quick size reference
| Format | Size | Best for |
|---|---|---|
| Square | 1080×1080 | Feed posts, covers, profile graphics |
| Portrait / Story | 1080×1920 | TikTok, Stories, vertical video backgrounds |
| Landscape | 1920×1080 | Video graphics, thumbnails and banners |
Square
Square is the safest all-purpose option and works especially well for cover art and centered one- or two-word designs.
Vertical
Vertical layouts give you more negative space. Keep important text away from the top and bottom edges because social apps often place controls there.
Landscape
Landscape is useful when the image will appear inside a video workflow or horizontal thumbnail. Increase the font size so the words remain readable on smaller previews.
Use the Brat Generator to switch between all three sizes instantly.